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TARGETED MEDIA PROMOTION - IMPACT ADVERTISING
PRESS:
APN - Australian Provincial Newspapers
(Official Publications)
and subsidiary publications provide the Ag Show
with a professional advertising and media
organisation, together with a vast network of
widely respected and read publications throughout
Queensland and Northern New South Wales. Toowoomba Newspapers
produces and distributes the Ag Show's official
Newspaper Supplement and Info Book to the rural
community. Exhibitors are offered cost effective
advertising solutions and are assisted by the
Rural Weekly's experienced staff who are attune to the
needs of both primary producers and agricultural
manufacturers alike.
150,000 copies of the official Ag Show promotional supplement
are distributed to publications which encompass the Darling
Downs, Southern Downs, Burnett, Central Queensland, Biloela,
Emerald, Rockhampton, Bundaberg and Northern New South Wales
regions. The distribution will be via the Rural Weekly and
APN rural publications. The Land and Queensland Country Life provide and alternative distribution throughout QLD and NSW.
Rural Weekly -
63,000 Copies
Queensland Country Life -
36,000 copies of the Queensland Country Life's Ag Show
Supplement Preview and another 36,000 copies of the Ag Show
Review.
The Land (NSW) & Northern New South Wales -
68,000 copies of The Land's Preview of Ag Show and the Review.
AFDJ (Australian Farmers & Dealers Journal) -
10,000 copies
Farms & Farm Machinery -
30,000 copies Australia wide.
Blues Country Magazine -
67,656 copies
ELECTRONIC MEDIA:
WIN Television Toowoomba / Rockhampton
Channel 7 Satellite
7 Queensland
NBN Tamworth
Radio 4GR / CFM Toowoomba
Radio 4ZR Roma
Radio 4SB South Burnett
Radio 4HI Emerald
Radio 4LG Longreach
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ADVERTISING
PROMOTION:
COLOR
SUPPLEMENT -
150,000 copies
The official Ag Show Tabloid provides comprehensive coverage
throughout rural Queensland and northern NSW, strategically
targeting the rural marketplace. It provides an insight into
the latest technology and machinery releases, while detailing
the features of Queensland's premier field days. It will also
include information, onsite layout, facilities and competitions
with full colour pictorial support.
INFO BOOK
This is the official Ag Show publication distributed to all
patrons on entry to the field days. It provides up-to-date activities,
schedules, an alphabetical listing of exhibitors, a map of
the site and a product category listing for patrons to
identify specific exhibitors.
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